Every women will remember this moment, whether its recently or a while ago. You are standing in your underwear desperately trying to attract the attention of a passing shop assistant the dress you have says your size on the label but it wont zip up, yet in the store next door the dress you tried on in your size was gaping at the waist.
Why? This is because there is no standard sizing in the UK, each shop has its own sizing guidelines, confusing right?
Sizing in the high street makes shopping exhausting and sometimes a depressing experience. Whilst I was out completing a comp shop and gathering information i discovered that Marks and Spencer and Karen Millen offered clothing styles for pear shaped and curvy women whereas, Topshop and Oasis cater to the less curvy and boyish figures.
So what is the truth about high street sizing?
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